Case Study:
Pace Runner AI
The primary purpose of this project is to create a user-centric running app that leverages artificial intelligence to provide personalized training programs and real-time audio guidance.
ROLE
UX Designer
UI Designer
TEAM
JiaJie Saw
TOOLS
Figma
Procreate
PACE RUNNER
RUN SMART, RUN STRONG
Many individuals struggle to find personalized and effective running training programs that cater to their specific needs, whether beginners or competitive runners. Existing solutions often come with high costs, lack of personalization, or inadequate progress tracking and motivation, making it challenging for users to achieve their running goals efficiently.
Design Challenge
Competitor Analysis
NIKE RUN CLUB
Good:
-
Extensive library of guided runs and training programs.
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Integration with Apple Watch and other fitness trackers.
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Strong community features with challenges and social sharing.
Bad:
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It can be overwhelming for beginners due to the vast amount of content.
Strava
Good:
-
Robust tracking and analytics for various sports, including running.
-
Strong community features with social sharing, challenges, and competitions.
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Integration with a wide range of wearable devices.
Bad:
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Advanced features and detailed analytics require a subscription.
-
It focuses more on the social and competitive aspects, which may not suit all users.
Couch to 5K
Good:
-
Excellent for beginners with a clear, structured approach to start running.
-
Simple, easy-to-follow training plan.
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Affordable one-time purchase for the full program.
Bad:
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Limited customization and adaptability for more advanced runners.
-
Lacks advanced tracking and integration features.
By creating a free AI-powered running app that offers personalized training programs and progress tracking, we can help users of all levels achieve their running goals more effectively. The AI will provide tailored plans based on individual fitness levels, goals, and progress, ensuring a more engaging and successful training experience.
Hypothesis
Wireframes
Sketches
Prototype
By addressing the limitations of existing apps and leveraging the strengths of successful competitors, this AI-powered running app can offer a unique and valuable solution for users of all levels. The focus on personalized, adaptive training programs and comprehensive progress tracking, all available for free, will set our app apart in the competitive market.
Conclusion
Solution
User Research - Persona
Storyboard
